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Before you buy pages, see what you already have.

A lot of shops already have links and rankings they would lose in a careless rebuild. I write that down. You keep it. If we build, the $500 comes off the invoice.

What’s actually in the $500

It is a write-up, not a login to a dashboard you will never open. I go through the site you have and the accounts around it, then send you a short document. You can hand it to me, or to whoever you hire next, or to nobody. It is yours.

The ownership check

Who is listed as the registrant on the domain. Whose card pays for hosting. Whether you are an owner on the Google Business Profile or only a manager. Whether you can log into Search Console yourself. Whether the last contract says who owns the copy. If any of those are not you, that is the first problem — and it is a lawyer question as much as a website one.

The URL inventory

Every live URL I can find: services, towns, blog posts that still get visits, PDFs, the old site on a subdomain someone forgot. Which of those have links pointing at them. Which ones Google already treats as the page for that search. A rebuild that ignores this list throws away years for a cleaner template.

What gets measured

Load on a phone. How much JavaScript has to run before the first heading. Whether there is real schema, or a plugin that claims there is. Page count versus the towns you actually drive. Review volume and how they were asked for. I write the numbers down with the date I pulled them, not a screenshot from a sales deck.

You get the document either way. If we then build, the $500 comes off the package. If we don’t, you still know what you have, and you didn’t pay a discovery fee that vanished into a proposal.

Start with a callSee packages
Blank graph paper and a pencil on dark wood, lamp light from the side.
  1. Who’s listed as the registrant on your domain? Answers: You / My marketing company / I don’t know. If it isn’t your name, we should talk about that regardless of who builds your site.
  2. Whose credit card pays for hosting? Answers: You / My marketing company / I don’t know. Whoever pays can take the site down. That should be you.
  3. Are you an owner on your Google Business Profile, or a manager? Answers: You / My marketing company / I don’t know. Managers get removed. Owners keep the listing.
  4. Can you log into Search Console yourself? Answers: You / My marketing company / I don’t know. If only the agency can see the data, you don’t have the data.
  5. Does your contract say who owns the website copy? Answers: You / My marketing company / I don’t know. A lot of them don’t. That’s a lawyer question, not a branding one.

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Who’s listed as the registrant on your domain?

If it isn’t your name, we should talk about that regardless of who builds your site.

Start here, if you already have a site

A $500 look at what you have

Talk through it

Before you pay for pages, I will tell you what the current site is actually doing. A lot of shops already have links and rankings they would lose in a careless rebuild.

  1. 01

    I read what you already have

    Which pages rank. Which ones have earned links. What a rebuild would throw away. Whose name is on the domain.

  2. 02

    You get it in writing

    A short report, whether or not we work together. Keep it. Share it with whoever you hire.

  3. 03

    If we build, it comes off

    The $500 credits against the package. I would rather keep what’s working than bill for a blank template.

Talk to me

Call me. I’ll pick up.

(571) 301-5952

Matt Long. This is my line — not a form, not a voicemail tree. If I miss you, I call back.